Vivid Idea
This series of vibrant event posters, brochures, and digital banners was created as part of my passion project for the Vivid Idea Campaign. Inspired by dynamic typography, bold colors, and abstract forms, I aimed to visually capture the campaign’s energy, excitement, and spirit of creativity.
Through this project, I challenged myself to experiment with expressive type treatments, layered compositions, and a vivid color palette that evokes curiosity and movement. I wanted each visual piece to feel alive—whether it’s a poster on the street or a digital banner online—sparking interest and drawing the audience into the world of ideas. While this was a self-initiated project, I approached it with the mindset of working for a real campaign, considering consistency across different formats and touchpoints, as well as accessibility and clarity.